About this Event
Join Carmen Dibut, a senior web marketing manager and consultant with two decades of expertise in growing B2C brands in regulated markets, for an engaging workshop on maximizing your professional brand online. This workshop is tailored for licensed professionals in the legal, finance, real estate, healthcare, and educational industries.
Learn how to increase business visibility by optimizing your existing web profile, engaging with your audience, and connecting with prospective clients.
We will cover effective channels, AI content strategies, AI features, and conversion rate optimization techniques. Don't miss the opportunity to boost your online presence and make Google work harder for you.
Bring your laptop, and I’ll see you at the location to be announced soon!
Agree with our code of conduct: https://crdibut.com/seo-events/code-of-conduct
This workshop will provide the tools and knowledge you need to boost your professional brand on Google, and across other relevant digital marketing channels to enhance your professional brand confidently.
We will discuss the following:
- Digital Marketing Strategies for Boosting Your Professional Brand
- How to build a holistic professional brand across:
- AI Search Features
- AI Content across search features
- Products & services
- Ads screened for professionals
- Digital PR
- Local Search
- Website Conversion
This exclusive workshop, available online and in person, is a unique opportunity to gain valuable insights from a search engine optimization expert. We recommend attending in person to fully immerse yourself in the experience. With limited seats, both in person and on Zoom, we ensure a conducive environment for meaningful interactions.
In this workshop, Carmen Dibut will uncover organic channels for professionals in regulated markets such as legal, healthcare, education, hospitality, and finance industries. She will use a framework to help you better understand requirements for professionals in regulated industries and ensure your content complies with Google’s Guidelines.
Practicality is key to success in this workshop. Before the event, you will receive worksheets to help you plan and budget your strategies. Upon registration, you will receive clear instructions on how to join the workshop. Then, you will be added to the calendar invite and receive a reminder 24 hours before the event, ensuring you are fully prepared.
For a complete experience, take a call in a place where you can have your video on and speak openly. The workshop will NOT be recorded.
By the end of the workshop, you will have the tools and knowledge to enhance your professional brand confidently.
Total time: 2 hours (1 hour workshop + 30 min Q&A + 30 min networking event)
Event Venue
USD 0.00