About this Event
Retail media has become a dynamic ecosystem that engages consumers across the entire path to purchase — and it’s poised to go even further. This session with Collective Measures’ VP of Media + Connections Strategy, Matt Larson, will take you through the evolution of retail media networks, the growing opportunities for non-endemic brands, and what the future holds as retail media networks transform.
This event is for digital professionals who want to:
- Connect with digital marketing and communications leaders in MN
- Understand the evolution of retail media networks and how brands can successfully leverage them today
- Discover the expanding potential for non-retail brands and how retail media’s positioning may shift with its continued growth
- Learn strategies for retail media measurement to create a holistic view of performance, from revenue-driving metrics to long-term brand impact
The Expert | Matthew Larson
Vice President of Media + Connections Strategy at Collective Measures
Event Venue & Nearby Stays
Collective Measures, 100 South 5th Street, Minneapolis, United States