Applying Behavioural Science to Products with the Makeit Game

Wed Jun 14 2023 at 06:00 pm to 09:00 pm

Seven Peaks | Bangkok

BKK WEB
Publisher/HostBKK WEB
Applying Behavioural Science to Products with the Makeit Game
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Massimo Ingegno & David McCann, special guests from Make it Lab, will be presenting at this BKK Web Meetup. This meetup is unique because you will participate in a game with your table (1 table, approximately 11 people), where you can learn and gain new knowledges.
Our speakers will guide you on:
⭐️ Introduction to Behavioural Design & The Makeit Game
⭐️ Learn and apply the basics of behavioural design through a game simulation
⭐️ Walk away from the game play having forged deeper relationships with new people and learned new skills that can be applied to products and marketing campaigns
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SPEAKERS DETAILS:
? Massimo Ingegno - CEO of Make It Lab
Massimo is a lecturer in Design Management and Behavioural Science at Thammasat Design School and the Director of Thammasat Design Center (TDC), Thailand’s leading design training centre. In addition to his work as an educator, Massimo helps organisations leverage behavioural design and gamification to engage their customers and workforce.
To make behavioural science and gamification more accessible, he has condensed decades of behavioural science research into the Make it toolkit, an actionable toolkit to design with the mind in mind at every step of design process
? David McCann - COO of Make It Lab
David runs BCX Design, a behavioural design practice that applies behavioural science to product design, marketing campaigns, and digital transformations. He specializes in the financial services industry has run courses at Chulalongkorn and Thammasat Design School and is a regular speaker at innovation events, including the Mint Digital Innovation Summit (Bangalore, 2019), The Global UX Services Jam (2019) and was a mentor with the Microsoft 2017 Accelerator in India. Alongside Massimo, he is a co-founder of Make it Lab. David is originally from Canada where he spent 15 years working in the financial services sector
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DATE & TIME:
14th June 2023, 6P.M
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LOCATION:
Seven Peaks Software
88 Ratchadaphisek Road The PARQ (West Wing Unit 8-13, 7th Floor Khlong Toei, Bangkok 10110
Maps: https://g.page/sevenpeakssoftware?share
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REGISTER:
Register for FREE ?? https://www.eventbrite.com/e/applying-behavioural-science-to-products-with-the-makeit-game-tickets-626044625327?aff=Evntpgfb
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SPONSORS:
This event is sponsored by Morphosis and Seven Peaks Software
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REMARKS:
⚠️We have the rights to cancel your FREE ticket if we think you are not fit for this meetup ⚠️
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Event Venue & Nearby Stays

Seven Peaks, 88 Ratchadaphisek Road, The PARQ (West Wing), Unit 8-13, 7th Floor, Khlong Toei,,Bangkok, Thailand

Tickets

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