About this Event
想提升您社企品牌的數位能見度,以最低成本放大你的社會影響力嗎?
一直對 KOL 行銷感到好奇,卻不知道從何開始?
由 Subject Matter 創辦人兼資深行銷策略顧問 Jennifer Lee 領導,此次 「KOL 與社群媒體行銷工作坊」 將帶你掌握 KOL 行銷與社群經營的關鍵基礎,協助你建立品牌的網路能見度,將使命意義轉化為具體的線上行動。
本工作坊將分享實用有效、且具成本效益的行銷策略,尤其適合想要強化數位影響力、推廣使命導向項目,或建立長期社群連結的社企品牌。
Looking to grow your brand's digital presence and amplify your social impact with minimal budget? Always curious about KOL marketing but don't know where to start?
Led by experienced marketing strategist, Jennifer Lee from Subject Matter, this KOL and Social Media Workshop will guide you through the essentials of KOL and social media marketing, helping you build digital visibility and turn your mission into meaningful online momentum.
Offering practical insights and proven cost-effective strategies, this hands-on workshop is ideal for social enterpreneurs looking to strengthen digital presence, maximise marketing investment returns, or cultivate long-term community engagement online.
📣 You'll learn:
➤ 尋找合適KOL Learn to identify the right KOLs for your brand to collaborate with
➤ 實證有效技巧 Explore proven tactics to increase reach and engagement
➤ 真實案例分享 Real case studies of impact-driven campaigns
➤ 現場策略討論 Live review and feedback session on your current strategies
🗓 28 Jan 2026 (Wed 三), 6:00 PM – 8:00 PM
📍 Dream Impact
🌐 Bilingual 雙語
💰費用 Fee:
公開費用 Public: HK$350
夢創夥伴費用 Member: 免費 Free
Event Venue & Nearby Stays
Dream Impact 夢創成真, Unit C, 4/F,, Hong Kong, Hong Kong (SAR)
HKD 370.97







