About this Event
** FACE TO FACE TRAINING DELIVERY RESUMES
- All training courses are delivered with socially distancing rules.
- We encourage you to bring your own drinks for the duration of your training course as the venues have currently removed this facility.
═══════════════════════════════
The Amazon Vendor platform has brought great opportunity and growth to lots of brands and manufacturers in the UK, and the same could apply to your business.
Amazon Vendor is the go-to platform for many brands and sellers aiming to expand online quicker, for many reasons. One is that you can shift high volumes of stock through Vendor; and two, it is important for brands to work with Amazon in order to get sustainable growth.
Recently, there has been growing use of the Amazon Hybrid Model, which is using both Seller Central and Vendor Central in parallel. But this strategy doesn’t and won’t work for everyone which is why in this 4-hour Amazon Strategy Session we discuss unbiased strategies that work for you.
If you have a seller central account, please visit Seller Central Amazon course.
If you are looking for Amazon Consultancy Services, please find out more
Who is this workshop suited to?
Manufacturers, Brand Owners, Digital Marketers
Some key areas of the workshops are:
- Vendor Account vs Seller Central Account
- How brands are using the hybrid strategy successfully
- What’s the future of Amazon vendor account
Operational best practices
- Managing POs
- Payments Chargeback, CoOp, Return & Shortages
Listing Products Process
- Adding single and multiple products
- Content and image alterations
Content optimisation best practices
- Product listing best practices
- Tools for choosing keywords
- Using Google queries to create your product content
Product Promotions
- Vouchers, Promotions, Lightning deals, Prime Day
Amazon product reviews
- Best practices
- Leveraging the Amazon Vine Program
Building your brand content on Amazon
- Amazon A+ page best practices
- Amazon Store design best practices
Amazon Retail Analytics (ARA)
- Vendor Operational performance
- Retail Analytics and forecasting
Amazon Advertising
- Live Demo: Sponsored product ads, Product Display Ads and Sponsored Brands
- A / B testing
- Advertising best practices
Campaign Structure
- Basic Campaign structure
- Best practices
Advertising Reporting
- Understanding Amazon PPC Metrics
- Understanding search term reports, product placement reports
Creating your own Amazon Advertising Plan
Prerequisites for this course
This course is aimed at brand owners and manufacturers and typically delegates have experience of trading on Amazon in some capacity. Please bring your laptop, this will allow us to make the session practical and tailored to your own account.
═══════════════════════════════
Can’t make it to Manchester or looking for a bespoke course? We are happy to provide in-house Amazon training to you and your team.
Call us on 0161 3272 923 or 0751 88 39629 Please note by booking a ticket to this event, you agree to our event T & Cs ( Please read ) * Register as an Individual, if you are not VAT registered.
Book Remote / Online Training Course >>
TESTIMONIALS
| Andy Loughlin, Transcontinenta
Prabhat provides a great insight into Amazon Vendor & Seller central management by providing bespoke training to adhere to each of the delegates requirements and circumstances.Great course!!
| Rachel Wedley, Ellison
Prabhat has an incredible insight into Amazon, he shows both positives and negatives of Amazon and isn’t biased toward being a seller or vendor. He’s helped to build my knowledge on Amazon Advertising and also the SEO aspect of Amazon and how important it is that both of these are working in unison.Great course and I would recommend to anyone who wants to build or start their knowledge on Amazon!
| Patrick Jochelson, Sika
A very informative and valuable training session on managing your Vendor Central account with Amazon. Would recommend.
Just a few of the fantastic organisations who’ve attended our previous training.
Event Venue & Nearby Stays
Union, Albert Square, Manchester, United Kingdom
GBP 300.00
