AI Strategies for Marketing and Sales

Wednesday, April 30 | 4:30 PM ET | Lehigh Valley

AI isn’t the future. There are power users across the Lehigh Valley that are already using GenAI tools to change the way businesses operate. But between the hype and the headlines, how do you actually use it to scale marketing and sales safely and effectively?

At this small, no-BS gathering, we’re pulling back the curtain on the best AI strategies we’re using today:

• Prompts that work—real examples driving results in marketing & sales
• AI adoption playbook—how to implement AI safely and scalably
• The right tools for the right jobs—what’s working (and what’s not)

What you’ll walk away with:
✔ A library of marketing & sales AI prompts
✔ A plug-and-play prompt for building your own custom GPT
✔ A checklist for AI implementation
✔ A sample AI usage policy template
✔ An AI decision tree to guide your team’s adoption

No sales pitches. No fluff. Just real strategies, real examples, and real takeaways.

Panelists Include:

, CSO at SmartAcre

Info: Arrive, grab a bite, and connect in a small, welcoming environment. Whether you’re here to swap ideas, meet new people, or just take a breather from your inbox, this is your space to connect.

Info: No sales pitches. No fluff. Just real marketers and business leaders sharing what’s working (and what’s not) when it comes to AI.

Info: After the session, the floor is yours. Ask the tough questions, share your own experiences, or just soak up the discussion. This isn’t a conference—it’s a conversation.

Event Venue & Nearby Stays

SmartAcre, Inc., 3900 Hamilton Blvd, Allentown, United States