About this Event
If you’ve tried ChatGPT and thought “this is impressive… but I don’t know how to apply it”, this session is for you.
AI can help you win back time, tighten your marketing, improve sales follow-up, and make better decisions without needing a tech background.
This free, in-person session is designed for small business owners, sole traders, and growing teams who want practical ways to use AI tools in the real world.
No fluff. No hype. Just tools, demos, and takeaways.
What we’ll cover
The 5 AI tools I’d recommend most for SMEs (and what each is best for)
You’ll see a clear walkthrough of five tools that support day-to-day business growth, including how to:
- create and refine marketing content faster (without it sounding robotic)
- improve lead generation and outreach messaging
- market and competitor research to sharpen your positioning
- speed up admin and internal processes so you’re not stuck in the weeds
- turn information into clear actions and next steps (instead of more noise)
(Tools may vary slightly depending on the room, but the goal stays the same: the simplest toolkit that gives you the biggest ROI.)
Live demos (using real business examples)
Where useful, we’ll use attendee businesses as examples to show how AI can work for your type of company from local services to online businesses. (Only with permission.)
What you’ll leave with
- A shortlist of AI tools worth your time (and what to ignore)
- Ready-to-use prompt examples for marketing, sales and research
- A simple “next 7 days” action plan to start implementing immediately
- Basic guidance on using AI safely in a business setting
Who it’s for
- Small business owners and sole traders
- Start-ups and early-stage businesses
- Growing SMEs looking to improve marketing/sales efficiency
- Anyone curious about AI but unsure where to start (or what’s actually useful)
Format
2-hour, face-to-face session (10:30–12:30), straight through with practical demos and Q&A.
Date: Thursday 26 February 2026
Time: 10:30–12:30
Cost: Free
What to bring (recommended)
- A laptop (helpful but not essential)
- A real example you want to improve (e.g. an offer, website copy, a competitor, a process that wastes time)
Host bio (short)
Shannon O’Brien is an AI Trainer and Front-End Strategy Advisor helping UK SMEs adopt AI in a practical, jargon-free way — focused on real workflows, real outputs, and safe implementation.
LinkedIn:Shannon O'Brien | LinkedIn
Website: www.fortysixai.com
Event Venue & Nearby Stays
University of Warwick "The Junction Building", University of Warwick, Coventry, United Kingdom
GBP 0.00
