About this Event
This event has been UPDATED since it was first published. View the UPDATED & Detailed Facebook Marketing, Facebook ads Training course for beginners Information here.
4 Weekends Facebook Marketing, Facebook ads Training course is Instructor-led and guided and is being delivered from January 30, 2021 - February 21, 2021 for 16 Hours over 4 weekends, 8 sessions, 2 sessions per weekend, 2 hours per session.
- Instructor-led and guided training
- Practical Hands-On, Highly Interactive training
- This course will be taught in English language
- All Published Ticket Prices are in US Dollars
4 Weekends Facebook Marketing, Facebook ads Training Course Schedule
- January 30, 2021 - February 21, 2021 US Pacific time
- 4 Weekends | 2 hours on Saturdays, 2 hours on Sundays every weekend US Pacific time
- 7:30 AM - 9:30 AM US Pacific time each of those days
- Please click here to add your location and check your local date and time for first session to be held on January 30, 2021, 2020 at 7:30 AM US Pacific Time.
Features and Benefits
- 16 Hours, 8 sessions, 4 weekends of total Instructor-led and guided training
- Training material, instructor handouts and access to useful resources on the cloud provided
- Practical Hands-on Lab exercises provided
- Actual code and scripts provided
- Real-life Scenarios
Course Objectives
- Facebook Marketing
- Facebook Page
- Facebook Ads
- Facebook Algorithm
- Facebook Ad tools
- Facebook Ads Reporting
Who can take Facebook Marketing, Facebook ads Training?
- Marketers, Internet, digital marketing professionals, media planners and buyers, small to medium business owners and those who are interested in facebook marketing and facebook ads.
Course Outline
1. Facebook Marketing
- Facebook account setup
- Personal account properties
- Facebook business page setup
- Competition analysis
- Cover photo designing
- How to increase Facebook Fans
- Facebook marketing strategy (Calendar)
- Page management options
- Types of Posts and Statistics
- Examples of Facebook Posts
- User engagement metrics
- Facebook Insights Tools
- Facebook Groups
- Facebook Apps creation
2. Introduction to Facebook Page
- Facebook Introduction
- Facebook Page Optimization
- SEO Tips for your Facebook Page
- How to Use Keywords in your Facebook Page Description
- Facebook Options for Business
3. Facebook Algorithm
- Introduction
- Facebook Algorithm Today
- Future of the Facebook News Feed
4. Facebook Advertising
- What is Facebook Advertising
- Objectives of Facebook Ads
- Likes & Engagements Campaign
- Clicks & Conversions Campaign
- Ad sets & Audience
- Advanced Audience Targeting
- Bidding & Budget Settings
- Designing FB ads
- Conversion Tracking
- Remarketing Audience
- Remarketing Campaign
- Reports Management
- Business Manager
- Advanced Facebook settings
5. Creating Your Facebook Ad
- Introduction
- Facebook Ad Manager
- Create Your Facebook Ad Campaign
- Create Your Facebook Ad Set
- Create Your Facebook Ad
- Facebook Ad Images and Text
- Facebook Ad Review Process
6. Types of Facebook Ads
- Lead Generation Ads
- Remarketing/Retargeting Ads
- Dynamic Ads
- Instagram ads on Facebook
- Advanced Instagram Guides
- Local Business Ads on Facebook
- Facebook Messenger
- Messenger Chat Bots
- Facebook Offers and Facebook Offer Ads
- “Click to Call” or “Call Now” Facebook Ads
7. Facebook Tracking and Reporting
- Introduction
- Facebook Tracking
- Facebook Analytics
Event Venue & Nearby Stays
IT Training Center, Tech Training Solutions, Phoenixville, United States
USD 450.00 to USD 550.00