About this Event
The 2025 Lay of the Land Florida Conference brings together landowners, investors, and industry experts for the most comprehensive review of Florida’s land market. This annual event provides in-depth insights, backed by exclusive market data, into the factors shaping Florida’s land values, trends, and development opportunities. Attendees will benefit from expert panel discussions, networking with key stakeholders, and presentations on topics like land conservation, agricultural innovations, and regional development shifts.
Whether you’re seeking investment opportunities or insight into Florida’s evolving land landscape, this conference is a must-attend for anyone invested in the future of Florida's land.
Event Details:
Date: February 27 & 28, 2025
Location: RP Funding Center
701 W Lime Street, Lakeland, FL 33815
The Lay of the Land conference is organized and sponsored exclusively by Saunders Ralston Dantzler Real Estate and is offered to our clients, landowners, and related interests. This is our primary audience and space is limited, so we respectfully ask that real estate brokers and licensed associates outside of our brokerage do not attend the event.
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The Saunders Ralston Dantzler Real Estate experts will provide the most comprehensive report on actual Florida land values, not based on surveys or opinions, for ranchland, farmland, citrus groves, recreational land, timberland, residential development, transitional land, and conservation easements.
Guests will receive the latest edition of the Lay of the Land Market Report revealing verified Florida land sales data for 2024.
Event Schedule
THURSDAY, FEBRUARY 28
12:30 PM | Attendee Check In
1:00 PM | Welcome - Dean Saunders, ALC, CCIM
1:30 PM | Legislative Update - Wilton Simpson, Florida Commissioner of Agriculture
1:45 PM | Beyond the Ballot: Policies and Politics Impacting Landowners
• Justin Sayfie, CEO and Founder - Sayfie Review
2:45 PM | Networking Break
3:00 PM | Breakout Sessions
Ballroom A: Solar’s Growing Role in Land & Energy
Ballroom B: Opportunities with Ecosystem Services
4:00 PM | Networking Break
4:15 PM | Breakout Sessions
Ballroom A: Florida Waters: Balancing Growth and Resource Management
Ballroom B: From Crop to Property: Insurance Strategies for Landowners
5:15 PM | Networking Reception
FRIDAY, FEBRUARY 29
8:00 AM | Attendee Check In & Breakfast Buffet
9:00 AM | Welcome - Dean Saunders, ALC, CCIM
9:15 AM | Florida’s Economic Outlook - Ben Friedman, CERP, Research, Innovation & Competitiveness - Duke Energy Florida, Economic Development
9:45 AM | Strategies to Increase Land Values
10:45 AM | Networking Break
11:00 AM | Navigating the Tax Policy Landscape
12:00 PM | Lunch
12:30 PM | Lay of the Land Market Report - Dean Saunders, ALC, CCIM
The exclusive Lay of the Land Market Report continues to be the single source of verified Florida sales data used to evaluate market trends and land values throughout the year. | Dean Saunders, ALC, CCIM
Event Venue & Nearby Stays
RP Funding Center, 701 W Lime Street, Lakeland, United States
USD 373.43
